ABOUT DUFF PR

We know hospitality.

Duff PR is an integrated communications agency specializing in public relations and social media for the tourism and hospitality industries. We’ve made it our business to know the travel business, inside and out.

With over ten years of experience, founder Amanda Duff has provided boutique hotels, large scale resorts and everything in between with buzz-worthy, measurable and results-driven public relations and social media strategies.

Duff PR’s sweet spot lies at the intersection of creative thinking and value-driven strategies. We’ve wowed both large and small, full-time and project-based clients.

MEET AMANDA

Hi! I’m Amanda. I’m one of those people who truly believe in the quote “do something you love and you’ll never work a day in your life.” Cheesy, I know, but it’s true.

I’m lucky enough to spend my days being strategic yet creative, developing engaging, trend-driven initiatives, sharing awesome brand stories, making the ordinary sound EXTRAordinary and the terrible sound not nearly as bad… I could go on and on. I take immense pride in being the link between a brand in the media, who share the brand’s message with the consumer.

When not wearing my PR hat, I’m a traveler {ALL 50 states, 20 countries, 5 continents!}, National Parks-enthusiast, amateur photog and cheerleader for all things American-made. I hope to work with you to turn your wishes for your brand into a reality!

PUBLIC RELATIONS

Why blend when you were born to stand out?

The best PR professionals don’t just share a story – they create it. After all, before a story can be told, its creative narrative must be built.  Duff PR is known for creating engaging, innovative initiatives that garner attention, then tapping  into industry relationships to generate earned media coverage from professionals we trust – and who trust us. We also like to think of ourselves as matchmakers for brands, having built numerous successful brand partnerships and collaborations.

A highlight of our services include:

  • Creative Strategy Development
  • Media Relations
  • Press Trips
  • Event Marketing
  • Brand Partnerships
  • Crisis Communications

SOCIAL MEDIA

“There is only one thing in the world worse than being talked about, and that is not being talked about.” – Oscar Wilde.

In today’s landscape, brands are no longer communicating with consumers on a one-on-one basis. Thanks to social media, much of today’s communication takes place on a global forum – which means communicating the right message, at the right time, has never been more important. We work with clients to craft the right message and target the right social audience, then measure campaign results.

A highlight of our services include:

  • Social Strategy Development
  • Original Content Creation
  • Channel Monitoring & Engaging
  • Conversion Tracking
  • Reputation Management
  • Social Media Analytics Reporting

TESTIMONIALS

“Amanda’s passion for her work, her creativity and her dedication to her clients make her an undeniable talent. She played a vital role in the success of our public relations efforts and was always a pleasure to work with.”

– Lydia Feliciano, Director of Marketing & Communications, El Conquistador, A Waldorf Astoria Resort

 “Having worked with Amanda on several editorial assignments over the course of several years as both a freelance writer and editor of LuxeGetaways, her professionalism, accessibility and passion for the travel industry has allowed each project to be a great success.”

– Damon Banks, Managing Editor, LuxeGetaways Magazine

“My experience working with Amanda Duff was outstanding, she is very professional, creative, organized and accessible. She really knows her job and found us great opportunities. I hope to have the opportunity to work with Amanda again!”

– Betty Gonzalez, Director of Communications, Hilton Hotels of Puerto Rico 

 “As a content creator and influencer, I’ve had the opportunity to work with several hospitality brands. Amanda hands down understands the space better than anyone else and truly bridges the gap between digital and experiential travel experiences.”

– Gregory Davalos, Fashion & Lifestyle Influencer, Creator of Downtown Dava Blog

“What I love about working with Amanda is her professionalism, upbeat personality, and attention to detail. When I needed an extra something from the press trips she hosted, she always found a way to make them happen. She goes above and beyond to make sure her clients’ needs are met.”

– Stefanie Michaels A.K.A.@AdventureGirl, Named “America’s Tweetheart” by Vanity Fair Magazine 

“I’ve collaborated with Amanda for four years and I’m always amazed by her professionalism, creativity, and diligence. Whether sourcing interviews in Puerto Rico for my book or assisting with an influencer collaboration in New York, Amanda is one of my favorite public relations professionals.”

– Jessica van Dop DeJesus, Founder & Editor, The Dining Traveler